![]() InMails are therefore a great way of getting acquainted with potential connections. The advantage of this is that LinkedIn messages are said to have an 85% open rate compared to traditional email. ![]() InMails is a feature that allows you to send direct messages to prospects and industry leaders who are not yet your connections. If you have a LinkedIn Premium account, you can take advantage of these three features to increase your reach: The more people you are able to reach on LinkedIn the higher your chances of connecting effectively with industry influencers and improve your networking skills. LinkedIn Premium lets you see your ranking among your peers and the top influencers in your industry. You can better target your content if you know their skills, job profile, interests, and even level of influence. You can use this feature to gain insights into the characteristics of potential contacts. It is extremely helpful to know what the most popular keywords are for LinkedIn content when you are creating it. Premium accounts allow you to see the full profiles of people who have viewed your profile, not just their names.įurthermore, you can view the keywords that referred people to your profile. ![]() LinkedIn Premium accounts enable you to engage with users in a more advanced manner, increasing your business' visibility. ![]()
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